Strategic Industry Groups
IMA members have the opportunity to join Strategic Industry Groups (SIGs). Each SIG represents companies that share similar products and/or services. While IMA focuses on expanding the incentive marketplace as a whole, the SIGs work to meet the specific needs of its members. SIGs publish their own newsletters and sponsor their own educational programs, seminars, trade show exhibits and special events. Each SIG develops tools to promote its unique services to corporate incentive users.