IMA News & Press Releases

Recognition Professionals International Joins the Incentive Marketing Association

Posted on 6/23/2022
IMA and RPI announced today that RPI has joined the IMA as a Strategic Industry Group (SIG). The two organizations have been collaborating closely since signing an affiliation agreement in March of 2021.

International Business Association Helps Local Salt Lake Charity

Posted on 6/14/2022
Minneapolis, MN-based Incentive Marketing Association (IMA) recently selected The INN Between as the recipient of their 2022 philanthropic efforts.

Shortlist Announced for the 2022 IMA Summit Awards

Posted on 5/31/2022
The Incentive Marketing Association (IMA) announced the shortlist for the 2022 IMA Summit Awards.

Industry News

How to build a winning company culture in a hybrid world

Posted on 7/1/2022
Although “team culture” is a topic that gets a lot of airtime, especially over the last few years, with teams adapting to remote or hybrid working environments, it’s fair to say that it is something many organisations are still struggling with.

IMRA Launches Campaign to Spotlight Reps

Posted on 6/24/2022
IMRA has launched a new tag line and campaign to better tell the story of incentive representatives. To learn about the campaign and get an update on the state of the incentive representative business, RRN caught up with Tom Edgette, IMRA President,

The emergence of big spenders since 2020

Posted on 5/29/2022
In only two years, we have experienced so much change and with it we are seeing the emergence of big spenders in the B2B gift card sector across employee benefits, reward and recognition, customer loyalty and crypto markets.