The Business Value of Creating Memories

Episode 21 • 8 July 2026

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In this episode, travel experts Todd Tomlin and Pali Chhabra discuss the business value of creating memorable travel experiences, the evolving traveller expectations, and practical tips for incentive travel planning. Discover how personalised, culturally immersive trips can boost engagement and loyalty.

Key topics:

• The value of travel in incentive programs
• Design principles for memorable trips
• Changing traveller expectations post-pandemic
• ROI vs. ROO in incentive travel
• Cultural immersion and exclusivity in travel experiences
• The social impact of group travel
• Personalisation and flexibility in travel planning
• Budgeting and planning tips for incentive trips

Featured Speakers

PAM PELINO, CRP, ONE10

Pam is senior director of rewards at One10, a leader in performance improvement solutions, including incentives and recognition, travel and events, and marketing services. She has over two decades of experience driving high-performance teams and has collaborated with some of the world’s most influential brands. Her expertise spans working with global channel partners and leading teams across marketing, sales and operations, making her a dynamic force in business strategy and team development. Connect with Pam on LinkedIn.

TODD TOMLIN, IP, MEMORII

Throughout his extensive 28-year career, Tomlin has been passionate about elevating the experiences people have within the travel industry. CEO and co-founder of Memorii Journeys, Todd focuses on curating bespoke corporate retreats, incentive travel for top performers, and executive sales programs tailored to elevate a company’s leadership and culture in some of the most luxurious settings in the world. He served as the Global ENG Chair for Hyatt Hotels Corporation, leading the global organization of an employee network group at Hyatt, and was Head of Gift Cards for Expedia Group, expanding the Hotels.com gift card program into additional countries and currencies. Connect with Todd on LinkedIn.

Pali S. Chhabra, CPIM, Brightspot Incentives & Events

Pali is currently the Senior Project Manager at Brightspot Incentives & Events, with over 10 years of large-scale program/project management and client engagement planning experience. Passionate about scheduling, planning, and effectively mapping out for large-scale events, dedicated to bringing efficient, effective, and accurate client solutions. Connect with Pali on LinkedIn.