Since McDonough joined the Blackhawks, the team has won Stanley Cup titles in 2010, 2013 and 2015, becoming the first organization in the NHL's salary cap era to capture three championships.
“We’re very excited to have John McDonough as our keynote speaker this year. His success with engaging fans and putting the Chicago Blackhawks back at the top of professional hockey is very inspiring,” said IMA Summit Chair, Don Killingback, Wyndham Worldwide/RCI. “McDonough’s success with reinventing sports teams and engaging fans year-round aligns with IMA’s conference theme of innovating to stay relevant and motivating audiences to action,” Killingback added.