IESP Blog


2019 Posts

Motivating Channel Reps

A channel incentives program can either hit or miss the mark when it comes to motivating channel reps. With the right components in place, you can have a very successful promotion, bringing in increased revenue and a better relationship with your channel reps.


Building Brands and Loyalty: Why Your Incentive Program Needs to Change

Multiple studies suggest that more and more business value lies not in tangible products and output, but in the intangible assets of a business, such as human capital. Continue reading


How to Truly Engage Your Customers

Just as core business functions have evolved, the way consumers interact with businesses has changed dramatically. Customer interactions are no longer about just a sales transaction. Consumers want valuable relationships with their brands, a connection that goes beyond the value of a product or service.
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2018 Posts


4 Ways to Determine Your Rewards Program ROI

Employee recognition and rewards programs are important for increasing workplace engagement and making staff feel valued. In fact, 75 percent of employees formally recognized for their effort at least once a month claimed to be very satisfied with their job, HR today reports. Continue reading


How to Target Your Entire Sales Team With Individual Rewards

Your sales team may work cohesively at times, but ultimately they are still a group of individuals with different motivations. Finding a way of rewarding everyone equally can be a challenge - but there are ways to do it! Continue reading


Why It's Time To Redefine Employee Engagement

Employee engagement has always been crucial to the success of any business. How can you expect to deliver stellar products or services without a team that is giving 100 percent? The proof is in the numbers. Continue reading