GC Incentives Head of Marketing and Sales Will Provide Key Insights at ASI Show Dallas

Omaha –January 22, 2018 - GC Incentives, a leading supplier to companies working to enhance customer relationships, will participate in Education Day at the upcoming Advertising Specialty Institute (ASI) Show in Dallas, an event that runs from January 24-26, 2018 at the Kay Bailey Hutchison Convention Center.

Now in its 20th year, ASI Show Dallas will feature a full day of educational sessions, including those designed to educate attendees on how to use incentive programs to increase business with existing customers, comparing similarities and differences between incentive programs and promotional product campaigns, and how best to develop complete programs.

On January 24, 2018, Cindy Mielke, GC Incentives director of marketing and sales operations, will be participating in a panel discussion, “Understand How to Source and Provide Branded Merchandise.” Mielke has spent more than 20 years perfecting the art of marketing within the incentive and gift card industry. Before joining GC Incentives in 2015, she led integrated sales and marketing teams to success in large national companies and within the incentive industry.

GC Incentives executives value the experience and look forward to ASI events that provide opportunities to continue discussions about how to make a difference in an ever-changing industry.

With two decades behind them, GC Incentives challenges common practices in the incentive and recognition industry with innovative solutions that provide mobile-optimized tools to manage and deliver incentive and recognition programs. Businesses can avoid complex, expensive platforms and leverage their own systems to deliver high-value gift card rewards. GC has easy, effective and efficient solutions that keep more than 95 percent of budget invested in what matters most—people. The company remains agile and responsive to industry needs for large and small business alike. GC has state-of-the-art program solutions for clients in automotive, wellness, human resources and sales and marketing arenas. Learn more at www.gcincentives.com