Always On Their Mind
The Unmatched Allure of Incentive Travel
SMM September/October 2018 article
by Paul Nolan
A new generation of workers is moving into the corporate world, making now the time to reevaluate employee recognition. What once was considered a successful travel incentive program no longer makes the cut. SMM explores what new ingredients should be considered to accomplish a recipe that boosts sales, maintains client retention, and gives long term satisfaction to employees.