New IMA President Jeffrey Brenner on Upcoming Plans

By Rewards Recognition Network

The newly elected president of the Incentive Marketing Association (IMA), the incentive, recognition, and reward industry’s worldwide association, reports on his plans for his upcoming term. A top priority: supporting the industry’s latest study.

With about 37 years in special markets, Jeffrey Brenner, CPIM, brings a formidable resume to continuing the mission of the Incentive Marketing Association. Brenner is Director of the Special Markets Division and Military for Seiko Watch of America LLC and the new IMA president.

His No. 1 priority, he says: “We are focused on supporting the industry's incredible global growth. The IMA is conducting a groundbreaking new research study that will cover the vertical industries and the regional markets of our IMA members. The insights will help IMA members understand the similarities and differences in the incentive marketplace across cultures and economies around the world. It will provide a picture of where the industry is growing and identify opportunities for future growth. We encourage all IMA members and anyone managing incentive and recognition programs to take the survey... Continue reading.

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