IMRA Webinar on May 16, 2019 from 1:00pm - 2:00pm CDT
How to Work with Promotional Product Distributors (ALL/IMRA)
Moderated by IMRA Board Member:
David Boodey, President, RepLink
Kelli Thomas, All About You Incentives
Tasha Sharp, Sharp Incentives
Dustin Smith, B.C. Incentives
Research has shown that a source of growth for the incentive industry can be found by enlisting the active participation of promotional product distributors to sell incentive programs to their existing customers, that are currently only buying promotional products.
Much has been done at ASI and PPAI shows trying to educate the promotional product distributors about the incentive industry, but little has been done to educate incentive professionals on what the needs of the promotional product distributors are and how best to speak their language and provide them the tools and information they need to more easily begin working with their customers. This session will provide the information needed to successfully tap into this market.