IESP Membership Meeting

February 8, 2022
10:00 - 11:00 AM CST

Join us for a member meeting and listening party of the fourth episode of IESP's podcast, Motivation Insiders


  • Welcome and opening remarks
  • Update on IESP activities
  • Listening of episode 4, "The Remarkable Power of Data: Design, Relationships and Strategy" 
  • Discussion
  • Announcements and close

About Episode 4
Measuring ROI is only one way to use data. The real power of data comes from a multi-dimensional approach. Lincoln Smith, IP, chief strategy officer, HMI Performance Incentives, shares how loyalty and incentive programs can be powerful tools to drive revenue when data is applied to program design and decision making in ways that build value into the relationships.

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