A monthly member communication of the Incentive Marketing Association.
In this Issue:
That’s the message our little company sends out to our customers this time of year, both for the clients who haven’t started looking for holiday gifts and those who are late getting budgets together for 2017 programs. Of course, those of us in the industry still have three more months of trying to make those clients look good, but for IMA this sentiment has another significant meaning.
At the IMA Fall Board of Directors meeting this month, twenty-five or so of your fellow members will be meeting with IMA staff to set out our goals and planning for 2017, and also decide how we can accomplish those goals in a fiscally responsible manner.
There are a several things that you can do to help! First, communicate with staff and board members any projects, areas or interests where you would like to see progress and/or change in our organization. Secondly, volunteer to participate in that change! Our group does not historically sit back and see what the staff is going to come up with; if you want to see a change in marketing, education or publications, get involved with the appropriate IMA task force! If you have an idea for something that your SIG could do better, faster or smarter, contact staff or your SIG leadership and join in on the effort! Finally, if you are looking at the Big Picture, you can add to that with a broad stroke by participating on the annual Summit Task Force, or even more directly, by encouraging a business associate to join IMA. Every day and in virtually every aspect of IMA, the theme of our recent Summit, “Stronger Together” is validated. More members, and more of our members working together on areas of interest and concern, all comes together to validate our existence and improve our ability to publicize and corroborate our message.
IMA leaders are looking forward to learning what you want to be different, and better, in the new year. Let us know how we can assist you in achieving your vision, and please share with us how you might be able to contribute to the growth and effectiveness of IMA to better support you!
Sean Roark, CPIM
Online Silent Auction - Bid Now | IMRA 2016 Marketing Conference
The IMA SIG, Incentive Manufacturers & Representative Alliance is currently holding their Marketing Conference, Sept. 11-14 in New Orleans.
They have invited all IMA members to participate in their online silent auction. The silent auction opened Sunday, September 11 and closes Wednesday, September 14 4pm central. All proceeds to go our 2016 charity campaign: Ronald McDonald House Charities (RMHC).
The IMRA Marketing Conference provides valuable networking and opportunities to strengthen rep relationships with suppliers. Brands can hold sales meetings each day where they can showcase their new products to reps from across the country and build their sales teams. Reps get the benefit of finding new lines, increasing their revenue streams and participating in open discussions about how to run their businesses. Information and details are available online.
Charity Campaign: RMHC
The 2016 Summit included our first drive towards the 2016 chosen charity campaign, Ronald McDonald House Charities. Donations to this organization from the Summit totaled to $1,975.
To help reach our goal of $50,000 the IMRA Silent Auction is donating all proceeds to our charity campaign. View the section above to find out more on how to participate.
To donate or for more information, visit our Charity Campaign webpage.
Summit 2017 | July 24-26 | Orlando, FL
Save the date for the 2017 Summit...A Summit like never before. Check out the video below to get a sneak peek of the experience:
The conference will be held at Disney’s Grand Floridian Resort & Spa:
A negotiated room rate of $209/night will be honored July 21 - July 29.
Additional detail on the room block and other conference activities will be available in upcoming months. Stay tuned!
Please welcome our new IMA members:
New Primary Members
New IMA Membership Brochure is Helpful Marketing Tool
The Membership Recruitment and Engagement Task Force unveiled the new IMA membership brochure at the IMA Summit.
IMA and SIG representatives will be using the brochure at industry events throughout the coming year. All members are encouraged to use the new brochure which provides a cohesive picture of what the IMA and the SIGs and Chapters do, how they relate to each other, and how members can help businesses.
The new membership brochure is the first piece of the member recruitment strategy of the new IMA Marketing & PR Plan, also presented at the Summit, was developed with the guidance and approval of the Marketing & Communications Strategy Task Force. The IMA Board approved funding for the plan in May.
Penne Jo (Decker) Huxtable, 68, formerly of Park Ridge and Mount Prospect, IL, passed away August 27, 2016, in Adel, IA. Born October 12, 1947, in Chicago, Penne was preceded in death by her father, Halford Brandon; her mother, Patricia (Donahue); and her husband, Kemp. She is survived by her daughters: Jamie (Adam) Mullendore and Courtney (Rylan) Vos; stepchildren: Robert (Ellen), Rich (Anne), and Dave (Emily) Huxtable, and Shirley (Gary) Haselow; siblings: Trish (Bob) Duh and Dr. Michael (Rebecca) Decker; and 10 grandchildren: Eric, Amy, Adam, Nathan, Kyle, Tim, Trinity, Ashlynd, Clara, and Dean.
Next Level Performance Celebrates 40-Year Anniversary by Giving Back to the Community with HOPE Week
Next Level Performance, a Dittman Company has a long history of charitable initiatives with HOPE Week being the main service event each year. In 2016, the program is even more significant, as it coincides with the company’s new branding and the 40th anniversary of its founding.
This year’s HOPE Week was more significant this year because of the 40-year anniversary of the Dittman Company. Employees volunteered on initiatives with five organizations throughout the community. Managing Director, Dave Dittman says, “One of Next Level’s core values is to provide spectacular service to our community, and this was more important than ever as we celebrate the company’s 40th anniversary. Watching my colleagues come together and work hard toward something so powerful is sincerely moving.”