A monthly member communication of the Incentive Marketing Association.
In this Issue
Strategic Industry Groups of IMA
Global Incentive Council (GIC)
Thank You to our 2015 Education Foundation Sponsors
Join IMA in welcoming your newest association colleagues.
BEST WESTERN INTERNATIONAL
BUYATAB ONLINE INC.
DARDEN RESTAURANTS, INC.
HUDSON'S BAY COMPANY
ITZCASH CARD LTD.
LYONESS MANAGEMENT AMERICAS, INC.
SVM - GIFT CARDS
THE WOW FACTOR
TICKETSATWORK PLUM BENEFITS, LLC
TRAVEL AND TRANSPORT
In just a few days, over 325 IMA members will convene in Nashville for the 2015 Executive Summit. The 16th annual event promises to be one of the most memorable in a city known for its music and hospitality. Over a year ago, planning was begun by our then EVP, Donna Chrobak. Fast forward twelve months, and Donna is finishing up her first seven months as the IMA Executive Director. Spencer Toomey stepped in, and with a dedicated team of volunteers and staff, completed the task of planning an event you will not want to miss.
The Summit is the time in which leadership changes hands, we take a look at what we have accomplished and plan the road ahead. I will share more at the IMA Membership Meeting, but it is worthwhile to focus on one important culture change that has occurred; Collaboration.
I look forward to the two evening events sponsored by IGCC and its members, including a special shout-out to Target and Cracker Barrel. And I thank the numerous sponsors that help us stage this annual event. Educational tracts are sure to appeal to every attendee. Networking opportunities will be plentiful. And we will announce the inaugural recipient of the Karen Renk Fellowship Award.
This year, the IMA and SIGs continued the collaboration conversations that began in Philadelphia in 2014. Through the discussions about professional staff, membership retention and education, end user outreach and the value of certification, your Board of Directors became a unified voice for the incentive industry. A re-energized IMA, both in the U.S. and Europe, are realizing an increase in membership. SIGs invested in research that will help grow the incentive channel. A record number of IMA members are seeking industry recognized certification that shows their commitment to learning the art of incentives. Outside organizations are looking to IMA members to provide education at their industry events. SIG leadership is working together, finding common ground to help one another understand the value and importance of each other in the incentive arena. Just a few of the year-long initiatives and accomplishments.
An organization like the IMA takes the efforts of many to be successful. A lot of dynamic and passionate professionals are dedicated to advancing the IMA. I look forward to thanking each one of you personally in Nashville.
Please also join me in congratulating Brett Hatch, Senior Director of Corporate Gifts at Maui Jim, the recipient of this year’s President’s Award, and Sean Roark, Vice President of Incentive Programs at PromoPros/IncentPros, the recipient of the inaugural Karen Renk Fellowship award. You can read more about each of these dedicated incentive professionals in this month’s newsletter, and they will both be honored at the IMA Summit.
This unique award, recognizes individuals who have actively furthered IMA’s mission to create a greater awareness of incentives; help incentive suppliers prosper in a changing business environment through education, training, research and marketing; and through example, promote high standards of professionalism in the incentive field.
Brett has been an active IMA Board Member and instrumental in helping develop the IMA mission. His marketing guidance has helped steer the IMA towards its ultimate purpose, providing meaningful content to the end user community. His model of merchandise experiences is the standard to which we are all held. And, Brett has helped the IMA forge relationships with the IRF and other associations in the incentive space. Congratulations, Brett!
The Karen Renk Fellowship Award was created to honor the role that Karen Renk played in guiding the Incentive Marketing Association during her 13 years as its Executive Director. She championed the business case for incentives, and mentored a wide group of individuals for the betterment of the industry and the association. She was known for a number of qualities included Mentoring, Character, Collaboration, and Professionalism. The Karen Renk Fellowship is awarded to the IMA member who best exemplifies these qualities in service to the association, either through their work within the organization or through outreach to the community at large.
Through his numerous contributions to the IMA and the incentive industry, including his service on numerous Boards, his contribution to industry publications advocating on behalf of the incentive industry, to his relentless dedication to help IMA find and vet our new association management company, we can think of nobody that deserves this honor more than Sean. Congratulations, Sean!
As you’ve probably heard by now, we are expecting this year’s Summit to be one of the best in recent years, if not ever. But there are a few key happenings that we wanted to spotlight at this year’s event:
2015 Philanthropic Activiy
The Incentive Marketing Association Philanthropic Task Force has chosen Soles4Souls, a Nashville, TN based non-profit organization, as our 2015 Philanthropic partner. As part of our annual Executive Summit, IMA is asking members to participate in helping us support this worthwhile organization in the following ways:
Donate new or gently used shoes, for men, women or children. Soles4Souls will have a collection site on location at the IM Summit near the registration desk. Donations will be accepted throughout the conference. We ask that you please box or bag paired shoes so they do not get separated.
Purchase Payless ShoeSource® gift cards – Payless ShoeSource has generously offered to make an additional gift card donation equal to 15% of all gift cards purchased for donation to Soles4Souls on behalf of the IMA fundraising initiative. Gift cards can be purchased via the IMA Silent Auction app at any time(Item #'s 95- 98). All gift cards will be donated directly to Soles4Souls.
Make a cash donation in any amount via the Summit Silent Auction appat any time(Item #1). Non-profit organizations are always in need of cash donations to help cover administrative costs.
We will also have a guest speaker from Soles4Souls on Tuesday, July 28th, at the IMA Membership Meeting, so please join us and help support this local Nashville organization that helps support so many worldwide.
A few things about Soles4Souls:
Opening Reception Hosted by Target
Keynote Speaker – Max Weinberg
Monday morning the Summit will open with Keynote Speaker – Max Weinberg, the drummer for Bruce Springsteen’s E Street Band. This will be followed by educational sessions on a variety of topics and plenty of networking time.
Just thirteen days after winning The Voice, the 35-year-old Nashville transplant sat at the top of the country charts with his newly released single, "My Baby's Got a Smile on Her Face." It is only the second country song in history to debut at Number One.
Regular watchers of The Voice will not soon forget his rendition of “I Walk the Line” from the Top 10 episode that launched him into the Top 8 – it was a show stopper!
Here’s the 'Shindig' lineup starting at 6:00 pm
But the party doesn’t stop there. Join us after the concert for an IGCC after party at Rockbottom Brewery, hosted by MT&L, where we’ll have more music and more fun.
See you in Nashville!
When: October 13-15
The 2014 IMEX Show was a huge success for IMA booth partners. Collectively we had 217 pre-scheduled appointments, a 30% increase over the 2013 show. The show itself set new records in attendance with 10,354 participants, coming from over 150 countries. The number of pre-scheduled appointments for all exhibitors had a 6% increase over last year. Each of IMA's booth partners was able to schedule their own appointments and connect in face-to-face meetings with hosted buyers.
IMEX has extended the same exhibitor rates to IMA for 2015, so there will be no increase to members who chose to exhibit in the IMA booth. The price per partner will be $7,000 (all inclusive).
Booth space is limited to 11 partners and are going fast. To secure your spot early, please email Donna Chrobak.
Occupational Health & Safety Magazine will feature a special section on Employee Gifts & Incentives in its September 2015 issue. This special editorial/advertising section will concentrate on the value of incentive awards in stimulating safety programs.
The Employee Gifts & Incentives section will reach more than 86,000* OH&S subscribers in more than 70,000** facilities across the United States. In addition, copies of September OH&S will be distributed at the NSC (National Safety Congress) Expo in Atlanta September 28-30.
OH&S is offering IMA member companies two packages, each at special discount prices.
Full Page - $3,900 net
Half Page - $2,900 net
The September issue closes July 30, 2015. Materials are due August 4.
For more information or to reserve your space, please contact an Occupational Health & Safety Integrated Media Consultant:
Barbara Blake - West
Incentive Marketing Association
9700 W Bryn Mawr Avenue, Suite 210 | Rosemont, IL 60018 | P: 847.447.1082