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A Strategic Industry Group within the Incentive Marketing Association

Click the above logo for the Travel Council Brochure and Application.  Online Application is below.

The most effective way you can address the issues facing travel suppliers and users today is by joining the Incentive Travel SIG. Together we are stronger.

How can any organization stay ahead of the game and ensure they’re optimizing what can be achieved through effective incentive travel programs?  Incentive Travel initiatives have proven themselves to be a tremendous and valued asset by assisting organizations in achieving business performance objectives.  However, maintaining and growing the motivational drive achieved from participants will always remain a challenge.  Competition, increasing audience expectations, diversity, and legislative pressures, are but a few of the influencers impacting the performance of these initiatives. 

The addition of the Incentive Travel Council will further assist promoting individual incentive travel products to the incentive industry.  This type of strategic industry group will help all travel companies communicate the benefits of travel in incentive programs. 

-  Peter Friend, CEO, Travelocity Incentives
 

The Incentive Travel Council is focused on helping organizations better understand how they can continue to grow business performance through reward and recognition travel.  Our main objectives are to explore, promote and educate on:

·        how reward and recognition travel initiatives can be effectively used to benefit business performance

·        strategies to improve or establish programs based upon needs and objectives

·        industry activism in order to voice opinion on how legal and industry regulatory issues influence the performance of travel incentives

When you become an IMA and Incentive Travel Council Member, you join professionals from every aspect of incentive travel in one strong, international voice.  Together we transform our passion for performance improvement through travel into meaningful industry action on behalf of our profession and clients.

Maritz is proud to contribute to the IMA -- the premier educator and information source to professionals in the incentive marketplace. Our missions run parallel as we collectively work to promote the utilization of performance management and measurement tools to advance the effective use of incentives and recognition throughout the global workforce. By sharing information and ideas, we are working to elevate our industry with the highest standards of professionalism.  

- Christine Duffy, president and CEO of Maritz Travel Company

Membership Qualifications

The Incentive Travel Council was created to provide an awareness of how reward and recognition travel, in its many forms, is an effective strategy for achieving better business performance. Its focus is to educate and promote the benefits of incentive travel to the worldwide business community, while providing value to its members by promoting their services, products and brands.

Membership in the Incentive Travel Council is limited to qualifying IMA member companies who meet the following criteria:

1)       Support the purpose of the Incentive Travel Council;

2)       Provide experiential rewards, which include travel and/or experiential incentive "products and services".

3)       Commit to maintaining the professional standards of the Incentive Travel Council;

4)       Agree to abide by the Incentive Travel Council Bylaws and such other rules and regulations that the Incentive Travel Council may adopt;

5)       Are recommended for membership by a current member of the Incentive Travel Council. 

The Introductory Membership fee is $250 annually.  For more information about the Incentive Travel Council contact IMA’s Membership Director Kate Marie at www.katemarie@incentivemarketing.org  or 630.369.7780.