Welcome to IMA’s Wealth of Resources

Reserach and resources pertaining to the Incentive Industry and the use of Incentives.

Case Studies

Winners of the Circle of Excellence Award. Showcased examples of best practices in the design and implementation of employee incentive, sales incentive and channel programs and consumer promotions.

Incentive Marketing Basics

Art of Motivation

Design an Incentive Program

Glossary of Incentive Terms

Orientation to the Incentive Marketplace

Power of Incentives
 

Research

IMA’s research library includes studies conducted by the Incentive Federation and the Forum for People Performance Management & Measurement at Northwestern University

Resources

A collection of white papers and presentations on People Performance and Recognition, Award Choices, Customer Loyalty and Online Incentives Programs.
 

Based on the latest research on incentive programs and people performance management and measurement, this curriculum is relevant for incentive suppliers and managers at corporations, organizations, or agencies that serve them, who are responsible for specifying, designing, or implementing incentive programs as a means of improving performance.
IMA’s Certification (IP and CPIM) test is based off this curriculum.

View the Table of Contents. 
To order an interactive CD of this program, Click Here.

 


 

 

 

 

Events
 
IMA Membership

 

Links

 

 

 

Home | Members Only | Search | Log In | Admin

 

Copyright © 2004-2005 Incentive Marketing Association. All rights reserved.

LinkedIn Facebook Twitter