Strategic Industry Groups
Incentive Marketing Association members have the opportunity to join one or more Strategic Industry Groups (SIGs). Each SIG represents companies that share similar products and/or services. While IMA is focusing on expanding the incentive marketplace as a whole, the individual SIGs will be working to meet the specific needs of its members.
SIGs will publish their own newsletters and sponsor their own educational programs, seminars, trade show exhibits and special events. Each SIG will develop tools to promote its unique services to corporate incentive users.
Contact the IMA office for more detailed information about the IMA Strategic Industry Groups.
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The Global Incentive Council is the premier source for information and education on and delivery of international incentive programs. Our goal is to promote collaboration among suppliers and vendors to focus on servicing companies that want to create international incentive programs.
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IGCC is a strategic industry group within Incentive Marketing Association, created to provide an awareness of gift cards/certificates as a viable option for use in premium and incentive programs. The association has worked to educate the industry on the benefits of gift cards/certificates, including choice, value and service, and attributes recipients say that they want their awards to have.
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IMRA's purpose is to promote the highest professional standards of interaction between representative and manufacturer members thereby contributing to the growth, understanding and excellence of the Incentive Industry.
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The Incentive Travel Council is focused on helping organizations better understand how they can continue to grow business performance through reward and recognition travel. Together we transform our passion for performance improvement through travel into meaningful industry action on behalf of our profession and clients.
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The Performance Improvement Council (PIC), a professional organization of performance marketing executives, is collectively focused on helping companies optimize their investment in human capital through proven and innovative reward and recognition solutions.
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The Recognition Council was formed to provide an awareness of how recognition and rewards, in their many forms, are part of an effective strategy for achieving better business performance. The Council’s focus is to educate and promote the benefits of recognition and rewards to the worldwide business community.
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Events
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