IMRA Primary Memberships For The Incentive Industry


The Incentive Manufacturers & Representatives Alliance’s (IMRA) purpose is to promote the highest professional standards of interaction between representative and manufacturer members thereby contributing to the growth, understanding and excellence of the Incentive Industry. IMRA has been the leader in the incentive marketplace for over forty years, and is IMRA the only organization in the incentive marketplace that is dedicated to:

  • Advancing the representative/manufacturer working relationship; IMRA is the only organization in the incentive field advocating going to market with representatives.
  • Promoting the use of brand name products accessed through special markets as preferred award choice in incentive programs;
  • Advocating, promoting, and protecting the rep-function. IMRA’s Rep/Manufacturer Agreement outlines industry standards and practices.
  • Benefits of am IMRA membership, in addition to your IMA benefits, include: your company’s information in the online directory and in Premium Incentive Products magazine; educational opportunities; Annual Marketing Conference; participation in Industry Trade Shows; IMRA Members Only LinkedIn; Inside IMRA e-newsletter; Industry Resources; Marketing Opportunities; Networking Opportunities; and the IMRA/Tabor Scholarship.
  • IMRA’s marketing conference is the only venue designed for manufacturer and representative networking, benchmarking; and cost-effective sales meetings.
  • Annual membership dues are $250 (in addition to your annual IMA dues).
  • All applications are subject to IMRA Board approval.

To join, complete the following online form. If you are not yet an IMA member, click here  to join both IMA and IMRA at this time. For questions or more information, contact IMA, info@incentivemarketing.org

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